January 29, 2010 • 3:12 pm
In 1969 the Apollo 11 mission took the first men and first Hasselblad camera to the Moon.
Exactly 40 years later, a Belgian team of creative minds undertook a new – artistic – trip to the same lunar landscapes to celebrate and commemorate the 40th anniversary of the first man – and first images – on the Moon.
The team, lead by photographer Mike Van Cleven and photo retoucher Mieke Geenen, aimed at producing 12 unique images that mixed art, fashion and the original photos from on the Moon, taken in 1969 by the Apollo 11 crew.
But, now 40 years later, using a new generation of Hasselblad digital mid format camera.
Earth is calling…
Creative team:
Photography by Mike Van Cleven
Photo retouch by Mieke Geenen
MUA and hair by Elisa Utzeri
Styling and wardrobe design by Toos Franken & Dorien Bruyeer (fashion students at the Royal Fashion Academy of Antwerp)
Models: Charlotte and Sylvia (Casting Factory), Minne (Models Office)
The team is giving out 10 calendars. If you want to get your hands on one, send an email with your address and your personal best image of 2009 to themoon@mikevancleven.com.
©MIKEVANCLEVEN.COM
Filed under: Fashion, Hasselblad, Photography, Portfolio, Profoto , Fashion, Calendar, creativity, creative, creative photography, the moon, Hasselblad, Profoto
November 27, 2009 • 7:18 pm
This fall we went to shoot the 2010 Julia Diehl swimsuit collection in Los Angeles, CA. Jumping from locations in Hollywood, San Pedro to the desolate and remote setting of the Los Angeles desert.
All shot on Hasselblad H3DII and used Profoto lighting to control the end result.
Photography // Mike Van Cleven (http://www.mikevancleven.com)
Assistant // Ray Archer
Production // Chris Powers
MUA // Carla Farra, Mira Cho & Jose Monzo
Models // Megan, Lauren & Tienlyn
Video // Richard VdVieren (AOOA.TV)
Music // Svelt St.
Filed under: Behind the scenes, Fashion, Hasselblad, Models, Profoto, Video, apple
November 22, 2009 • 2:21 am
This is a teaser of the making-of of the 2010 Julia Diehl swimsuit collection shoot.
Photography: Mike Van Cleven (mikevancleven.com)
Production: Chris Powers
Assistant: Ray Archer
Video + edit: AOOA.TV – Richard VdVieren
Models: Lauren, Megan & Tien
Location: California
This November 26th Calumet is hosting an event at the Fotomuseum in Antwerpen in cooperation with Apple, Hasselblad and Profoto. I’ll be there to talk about collaborative creativity, workflow and much more. More info and registration: Creative Pro Events
Filed under: Behind the scenes, Fashion, Hasselblad, Models, Photo Design Productions, Profoto, Video, apple
August 31, 2009 • 10:16 pm
This is what I love about visual communication: it can be hard at some times to swallow, but messages do come across.
It’s a very daring way for the WWF to communicate like this, knowing that a lot of Americans might not be as generous and understanding with this subject, but for organizations like WWF they need to stand out. I bet that’s what they achieve with this ad!
Filed under: Commercial , 9/11, ad, airplanes, attack, commercial ad, New York, tsunamu, WWF
August 11, 2009 • 12:09 pm
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BMX World 2009
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BMX World 2009 – LIVE Studio
Filed under: ipolaroids , BMX, event, polaroid, world championship
Shifts occur all over the place. Canon and Nikon both embrased video in their new SLR’s, and so do we photographers.
Filed under: ipolaroids , microphone, polaroid, Video
Downtown Riga, Latvia
Filed under: ipolaroids , polaroid, travel
It’s very much noticable that the summer is kicking in as the train stations at this early hour normally already have some commutors filling the trains. However today -not that I’m a daily user of public transportation- the station and trains were empty. Like abandoned. Actually, come to think of it, I didn’t even see a ticket dude or driver!!!!
Who’s running this train???
Filed under: ipolaroids , polaroid, travel
We’re fortunate that we can speed in Germany otherwise a 790km is way too long to cover in 1 day.
Filed under: ipolaroids , polaroid, speeding, travel
Got number 364 and shot this image at 15:19. It’s 15:51 and I’m still waiting… (362 now BTW)
Filed under: Photo Design Productions
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